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Mobile Archive
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E-Money in Japan: It’s everywhere and more
Virtually all commuters in the major metropolitan areas of Japan use contactless cards to pay their fares. Consumers can make payments using their IC enabled phones with the “Osaifu keitai”... -
Virtual Goods Market Continues To Be Lucrative in Asia
Sales of virtual goods through mobile social networking platforms are flourishing in Asia, especially in Japan, China, and Korea. As social gaming familiarizes consumers with virtual goods, the virtual goods... -
Introduction to Social Networking in Japan
Although Social Networking in Japan has been dominated by domestic platforms such as mixi (*15 million active users), GREE (*25 million users), and Mobage (*24 million users), a few global...